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Since he showed his first collection of jewelled footwear in New York in 1994, Giuseppe Zanotti has enchanted the world of fashion and entertainment with his ingenious, elaborate and tirelessly innovative designs. Mixing innocence and rock & roll, refinement with sex appeal and a love of craft with a futuristic, boundary pushing aesthetic, every Giuseppe Zanotti shoe is a true original, created using time-honoured artisanal techniques that ensure the highest level of quality.
Though Giuseppe Zanotti Design has gone from success to success in the past two decades, expanding globally and incorporating bags, jewellery, men’s shoes and ready-to-wear, its founder’s spirit stays the same– his is a tireless creativity born out of a love of art, music, design, and a dedication to providing women with the most superlative shoes in the world.
Inspired by his love of design and admiration for the prêt a porter fashion shows in Paris and Milan, Giuseppe Zanotti begins working as a freelance designer for small, artisanal shoe companies. This experience quickly leads to consultancy work for some of the world’s leading fashion houses. By night, the designer explores a different passion: music. He spins records into the small hours as a radio DJ and frequents the cutting-edge nightspots, bursting with the energetic fashions that typified the decade.
At the Plaza hotel, New York City, Giuseppe Zanotti presents his first collection of shoes under his own name. The collection, in which shoes are embellished with lustrous jewellery, intrigues buyers with its bold innovations. “I’m Italian, but I was too shy to show my collection in Italy,” says Zanotti. “I had a dream and nobody wanted to produce my shoes, so I started to produce myself.” Customers were immediately impressed.
Celebrities soon develop an affinity for the bold glamour and sex appeal of Giuseppe Zanotti’s designs. The first famous customer is Madonna, who buys a pair of Giuseppe Zanotti Design sandals in Los Angeles. By the early 2000s the shoes are in many stars’ wardrobes, from musicians like Beyoncé, Kylie Minogue and Jennifer Lopez to Hollywood royalty including Penelope Cruz, Charlize Theron, Cameron Diaz and style icons such as Eva Herzigova and Karolina Kurkova.
The doors of the first Giuseppe Zanotti Design boutique in Milan open to the public in 2000. Additional boutiques follow in major fashion capitals: New York; Paris; London; Moscow; Dubai; Hong Kong. Today the label has almost 100 flagship stores around the world.
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